SacBee Offers Local Adlinks

The Sacbee.com now offers online text adlinks from Quigo through a technology called Adsonar. Advertisers are able to bid on positions, only the top three ads show on any page, and improve their positioning through improving the click thru rate. The system provides automated ad tracking for impressions and clicks. The ads generally appear at the bottom of the page. Advertisers are able to target their ads to specific sections online such as the home page, business page, or sports page. This seems like a good way to target local online readers. The Tech Tomato is testing the system to increase traffic to our blog. We'll see how well it works.